Update Checklist - Beta & Partnerships
Update Cadence
Weekly Updates - Pipeline moves fast. Update every Monday morning and Friday afternoon.
Pre-Update Checklist
Before You Start
- [ ] Review beta user feedback from past week
- [ ] Check partner outreach status
- [ ] Update LOI pipeline progress
- [ ] Review customer success metrics
Update Process
1. Beta Testing Plan (beta-testing-plan.md)
- [ ] User recruitment on track (target: 50+ testers)?
- [ ] Feedback loop cadence maintained (weekly)?
- [ ] Key metrics being tracked (activation, retention, NPS)?
- [ ] Test coverage adequate across use cases?
- [ ] Issues being prioritized and addressed?
2. LOI Pipeline (loi-pipeline.md)
- [ ] Pipeline status updated (new/negotiating/LOI-signed/rejected)?
- [ ] Follow-ups scheduled for active prospects?
- [ ] Proposal templates current?
- [ ] Negotiation status tracked?
- [ ] Conversion rates improving?
3. Partner Onboarding (partner-onboarding.md)
- [ ] Integration timelines on track?
- [ ] Technical requirements documented?
- [ ] Co-marketing materials prepared?
- [ ] Partnership terms agreed?
- [ ] Launch dates confirmed?
4. Customer Success (customer-success.md)
- [ ] Activation rates meeting targets?
- [ ] Churn risks identified and addressed?
- [ ] Success stories documented?
- [ ] Support tickets resolved quickly?
- [ ] Expansion opportunities identified?
Weekly Beta Metrics
Track and update: - [ ] Total beta users (cumulative) - [ ] Active users (used in past 7 days) - [ ] Activation rate (completed onboarding + first key action) - [ ] Weekly retention (users active in consecutive weeks) - [ ] Net Promoter Score (NPS) - [ ] Key feature adoption rates - [ ] Support ticket volume and resolution time
Partner Pipeline Tracking
For each prospect: - [ ] Current stage in pipeline - [ ] Next action and owner - [ ] Expected close date - [ ] Potential deal value - [ ] Integration complexity - [ ] Decision maker identified
Beta User Segmentation
Track feedback by segment: - [ ] Individual developers - [ ] Small teams (2-10 developers) - [ ] Enterprise developers - [ ] Cloud providers - [ ] Integration partners
Feedback Loop Process
- [ ] Weekly user interviews scheduled (3-5 users)
- [ ] Feedback tagged by theme/feature
- [ ] Priority issues escalated to product team
- [ ] User suggestions evaluated for roadmap
- [ ] Feature releases communicated to beta users
LOI/Contract Terms Tracking
Track for each agreement: - [ ] Commercial terms (pricing, discounts) - [ ] Integration requirements - [ ] Co-marketing obligations - [ ] Success metrics and SLAs - [ ] Renewal clauses
Related Sections
- 00-Command-Center: Include beta milestones in sprint
- 01-Product: Beta feedback informs MVP and roadmap
- 02-Market: Beta users validate target segments
- 04-Marketing: Beta users provide testimonials/case studies
- 06-Team: Customer success may inform hiring needs
- 07-Fundraising: Beta traction and partnerships impress investors
- 08-Operations: Integration requirements impact technical ops
Red Flags
⚠️ If you notice: - Beta user activation rate <40% - Weekly retention declining - NPS below 30 - LOI pipeline stagnating - Partners missing integration deadlines - Support ticket backlog growing
Time Budget
Monday update: 1 hour (pipeline review, planning) Friday update: 1 hour (week wrap-up, metrics) Weekly user interviews: 2-3 hours (5 users x 30 min) Monthly partner check-ins: 2 hours per partner
Last Updated: YYYY-MM-DD Next Review: Next Monday